Buyer Persona Form

Make sure to put the star rating for all platforms if they have reviews on several different platforms. We are looking for companies that are three stars or under. The reason why is we need companies that “need improvement.” 4 and 5 star reviews might be harder to land for branding projects. 4 and 5 we could potentially offer accounting services or email marketing, but this would be a secondary priority.

Competitor Analysis

This section is for all the competitor analysis questions will be.
Make sure to use Google and browse the local area for the top 5 competitors and make detailed notes of where the competitors are lacking and where they are doing good. PLEASE INCLUDE WHAT WE CAN OFFER THESE POTENTIAL COMPETITORS IN YOUR ANALYSIS.
Click or drag a file to this area to upload.
Please upload the competitor logo here
Make sure to use Google and browse the local area for the top 5 competitors and make detailed notes of where the competitors are lacking and where they are doing good. PLEASE INCLUDE WHAT WE CAN OFFER THESE POTENTIAL COMPETITORS IN YOUR ANALYSIS.
Click or drag a file to this area to upload.
Please upload the competitor logo here
Make sure to use Google and browse the local area for the top 5 competitors and make detailed notes of where the competitors are lacking and where they are doing good. PLEASE INCLUDE WHAT WE CAN OFFER THESE POTENTIAL COMPETITORS IN YOUR ANALYSIS.
Click or drag a file to this area to upload.
Please upload the competitor logo here
Be as detailed as possible. There are no right or wrong answers until the entire executive team has given input. The executive team will vote if it's worth pursing or not. Be as objective and business thinking forward as possible with your analysis in this section.

Potential Client Branding

In the section below explain why you think so?
Be as detailed as possible
Click or drag a file to this area to upload.
Be as detailed as possible.
This is where you detail to us their mission, vision (why) and if it's good in your opinion or it's garbage and generic. Also how they sell and position themselves to you as a potential client. Do they tell their story well? Does it make you trust and feel good, like you want to be part of their family?
Please detail if they have testimonials or case studies. Are they well written? Are they realistic? Are they current? Quality? Quantity? Etc.

Social Media & Other Marketing Channels (YT, IG, FB etc..)

Please put their full names, positions and LinkedIn URLs in this section.
Please be as detailed as possible and investigate deep.