What’s The Roadblock?
Your Why
Your entire messaging, sales and marketing efforts seem half-assed when you don’t know what your company stands for and until you overcome this roadblock, you can’t grow your company.
Your why should be clear, concise and compelling so customers can understand why they need to choose you over your competitors.
So what is it that drives you, the reason WHY your company exists?
“People Don’t Buy What You Do,
They Buy Why You Do It”
– Simon Sinek
3 Risks of Not Knowing
Your Why
Bad Branding
You lose credibility and trust. You can’t blame customers for doubting you if your brand has no cohesive image. They will choose a competitor with a more consistent brand appearance that inspires trust.
It attracts the wrong type of customer. You’ll never get paid what you’re worth if your messaging is inconsistent. You’ll only attract the cheapest price shoppers, not the customers who value your skills, credentials and experience.
Unqualified Team
When your company has an unclear WHY, you attract lower quality staff members with a high turnover rate. If you want your team to be as committed to your business as you are, then they need to feel inspired to be a part of something bigger than themselves.
Your Brand Comes First
Ready To Transform It?
This is the exact branding blueprint our clients use that is proven to build a brand that stands out to your target customer.
Download Our Blueprint Below
Most companies are told…
to hire a design agency to build their brand. In a perfect world, that branding agency will create a powerful message and identity for your business that sets you apart, reflects what you stand for and communicates your vision.
Here’s what really
happens…
The majority of branding agencies focus primarily on the aesthetic appearance of a brand. However, they often lack a deep understanding of their client’s business and ideal customer.
They also don’t properly position the company to grow once their brand has been designed. Unfortunately, an aesthetically pleasing look is no longer enough to sustain the customer’s attention.
0.05 Seconds…
is all it takes for prospects to form an opinion about a business and decide if they’re going to stay or leave.
Pretty Logos & Designs
Don’t Drive Sales
%
of customers say authenticity is key when deciding what brands they want to hire
%
of potential employees won’t work for a company with bad branding
%
of customers must be able to trust that your brand is going to do what’s right
Cookie cutter websites, logos and DIY marketing materials just won’t cut it.
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Brand Evolution
Blueprint
